Okay, you’ve seen those sites that proudly announce we had “800,000″ hits this year. Well I wonder how many of those were just page hits?

Each single web page is a hit, each image on that page is a hit, each JavaScript is a hit, and any file that is retrieved from the web server is a hit. So it is conceivable that a single web page could have 50 hits so the actual number of page hits for the site is 16,000. A huge difference!